Insights
What we learn by doing, we write down.
Practical guides for people growing a business: AI visibility, SEO, advertising and turning interest into enquiries.
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Website SEO analysis: a detailed process, sample report and work plan
A detailed website SEO analysis guide: technical checks, intent, content, GEO/AEO and priorities. Example findings, a 90-day plan and audit scope.
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Local SEO: be found by people who can actually become clients
My local SEO approach: Google Business Profile, location pages, reviews and enquiry measurement. What to improve first so buyers can choose you.
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SEO pricing only makes sense when you know what you receive
How to assess SEO pricing, compare proposal scope and connect budget to qualified enquiries. Goran's guide to choosing SEO and GEO work.
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